Nokia Marketing posts cheeky iPhone PPC ads
on Sep 6
Following yesterday’s announcement by Apple that they’re dropping the price of the iPhone by $200, Nokia took out ads on Google.com inviting disgruntled iPhone owners to check out its new Mosh social network for mobile.
Cheeky quick thinking, I have to admit! It probably wouldn’t convince me to join the Mosh network, but as with the latest Nokia campaigns (Jealous Computers and NSyndrome), it shows they’re alert and in tune. If anything, it’s worth a giggle and a bit of PR coverage!
[From TechCrunch, incl screenshot]
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November 10th, 2007 at 4:10 pm
[...] While Apple barely needs to move a finger for the fan base to get the rumour train going full steam ahead, Nokia has been actively seeding the market with humourous viral campaigns, such as the Jealous Computers, the N81 viral site and, lest we forget, the cheeky ads Nokia posted on Google for disgruntled iPhone users. [...]