Join the Campaign to Set Magenta Free
Yesterday, I blogged about T-Mobile’s poor decision to ask Engadget Mobile to remove all traces of magenta from its branding. As Stan from Mashable says, “how, exactly, did the T’s lawyers and PR folks think Engadget will react? Humbly remove all traces of magenta from their site, issuing a big ole apology? If they did, they were wrong.”
I bow down to Engadget’s creative response. Note the header changes:

Here at Taptu, you might have noticed we’re very fond of the colour pink. We haven’t received a letter from T-Mobile, but we’ll be happy to tell them where to go if we ever do!
Join Engadget’s solidarity campaign by going pink for the day, like GearBits, Josiah Miller and Joshua Topolsky.


Sign up to RSS feed
April 2nd, 2008 at 10:06 am
Some large companies think that they have more power than they actually do. How can you tell someone else not to use a certain colour? Daft.
April 2nd, 2008 at 10:16 am
[...] sesakebon wrote an interesting post today onHere’s a quick excerptYesterday, I blogged about T-Mobile’s poor decision to ask Engadget Mobile to remove all traces of magenta from its branding. As Stan from Mashable says, “how, exactly, did the T’s lawyers and PR folks think Engadget will react? … [...]
April 3rd, 2008 at 12:35 pm
[...] I’m not sure if Engadget Mobile actually displayed this header but I thought you would enjoy it has much as I did. For more comments from Taptology see ‘The Campaign to Set Magenta Free’… [...]